VIDEO PRODUCTION SERVICES
WE CREATE VIDEOS
Marketing is an important part of any business success. Getting people aware of, interested in and excited about your brand and your products or services is ultimately the goal. Video marketing has a VERY broad reach in the digital age and we’re here to help you make content that ultimately contributes to your brands success.
The first step to creating a successful video campaign is to understand what makes it successful. Sales and lead generation is more often than not the number one top priority for many businesses, however the approach with video content isn’t necessarily direct sales like television commercials.
Once clear goals and objectives have been defined we work that into a strategy, deciding on what the core message, where it will be posted, who the audience is, what reach is required and so on. We then begin organising the scripting, storyboards, equipment, actors and anything else that’s required.
Everything has been thought of, now it’s time to shoot. Here we bring together some techniques to tell the story, this might include dialogue, voice overs, time lapse, slow motion, aerial, interviews, various shot types and ultimately anything that adds to the story.
We’ve shot everything we need, but we’ve got to cut it all down into a short, meaningful and engaging video. We add titles, motion graphics and animations, sound effects, a colour grade and anything that adds to the story.
The video has been approved and it’s time to push it out to the world. A key component to video success is making sure it’s distributed in the right channels at the right time to the right people.
You cannot know if your campaign was effective if you do not measure the results. Use your platform to measure engagement, audience retention, click throughs, SEO boosts, sales and other metrics to determine the success.
VIEW OUR SHOW REELS
VIEW PREVIOUS WORK
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